NEWS

Maruti Suzuki INVICTO: Raising the Bar with a 5-Star Safety Triumph

3 min read28 September 2025
Maruthi Suzuki INVICTO

In a proud testament to its commitment to safety and innovation, Maruti Suzuki India Limited has announced a significant achievement for its premium Strong Hybrid Utility Vehicle, the INVICTO. This multi-row vehicle has secured a top-tier 5-star safety rating from the Bharat New Car Assessment Program (Bharat NCAP), solidifying its place in Maruti Suzuki's growing lineage of safe, reliable automobiles.

Advanced Safety Features at the Forefront

The Maruti Suzuki INVICTO sets a new benchmark in automotive safety, equipped with an array of cutting-edge safety features encapsulated in the NEXA Safety Shield. Designed to prioritize passenger protection, the INVICTO includes an impressive suite of both active and passive safety measures. It comes standard with six airbags, comprising front, side, and curtain protection, ensuring comprehensive coverage for all occupants.

Furthermore, the vehicle is engineered with Electronic Stability Program (ESP®) complemented by Hill Hold Assist, offering enhanced control during varied driving conditions. Such innovations are supported by the integration of Frontal Offset Impact Safety, Side Impact Safety, and Pedestrian Impact Safety systems, underscoring Maruti Suzuki's dedication to creating a secure road experience.

Suzuki Connect and Its Technological Edge

The INVICTO distinguishes itself with its advanced connectivity through Suzuki Connect, which features e-Call functionality. This system provides drivers and passengers a reliable communication tool in critical situations. Additionally, the vehicle incorporates a Tyre Pressure Monitoring System (TPMS) and a 360-degree view camera with dynamic guidelines, which further enhances driver awareness and vehicle maneuverability.

Reflecting on these innovations, Mr. Hisashi Takeuchi, MD & CEO of Maruti Suzuki India Limited, emphasized the brand's long-standing commitment to safety. "Safety has always been at the heart of Maruti Suzuki's product philosophy," he remarked, highlighting how the Bharat NCAP's rigorous testing standards empower consumers to make informed decisions when purchasing vehicles.

A Portfolio of Safety and Innovation

Maruti Suzuki's achievement with the INVICTO is part of a broader strategy of incorporating safety features across its entire range. The company's efforts are evident in its provision of six airbags as standard across 15 models and 157 variants, spanning entry-level vehicles like the Alto K10 and Celerio, to its popular hatchbacks such as the Wagon R, Swift, and Baleno, as well as a variety of SUVs including the Brezza, VICTORIS, and Grand Vitara.

Such strategic enhancements extend beyond safety. Maruti Suzuki also focuses on incorporating comfort and technological innovation, showcased by features such as Electronic Parking Brake (EPB) with Auto Hold, and comprehensive all-disc braking systems in models like the INVICTO.

The Final Verdict: Towards Safer Roads

Maruti Suzuki's ongoing enhancements in vehicle safety are setting new standards for the Indian automotive scene. The INVICTO's 5-star rating serves not only as an endorsement of the company's engineering prowess but also as an indicator of its commitment to consumer safety and technological progress.

As Maruti Suzuki continues to expand its portfolio with safer, more advanced vehicles, it fosters a culture where safety and innovation go hand in hand. Looking forward, the company is positioned to lead the charge in making Indian roads safer, one vintage at a time, with vehicles that not only promise high performance but also peace of mind for every journey.